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Last Updated on April 26, 2023
Are you looking for the best online courses for digital marketing? In this post we share our course recommendations that teach you how to level up your digital marketing so you can build a sustainable, successful, and profitable online blog and business.
If you have an online business or blog, chances are that you would like to earn more money from it. Like it or not, digital marketing is a crucial way to building your business’s brand, reach, and influence so you can attract your ideal clients and customers.
The good news is, there is lots of support out there as you build your skills in digital marketing. In this post, we have a roundup of our top recommended online courses for digital marketing that can help you scale up your strategy.
Table of Contents
What is digital marketing?
It might seem like a no-brainer to answer that question, but if you think that the king of digital marketing is social media, think again. In recent years, I have taken a proactive stance on the power of ditching social media while building a business.
So when we talk about digital marketing, we are usually referring to other powerful strategies like SEO, podcasting, and email. That’s not to say that some social media can’t also be a useful tool in building your business or developing a brand presence.
Keep reading if you want to discover online courses for digital marketing that will help you reduce your social media use and see even better results!
Using a blog for digital marketing
One of my top strategy tips is that you need to have a blog for digital marketing.
In my opinion, all websites are blogs. And all businesses need one.
Yup! Whether brick + mortar, service-based, retail or online, you need a website. And in 2023, if that website has any content on it, it’s a blog. Why?
Blogs are your home base—they’re how people find you.
Creating content online is the fastest way to show up in Google search results, which will bring more people to your website, increasing your visibility and, in turn, helping you sell more products, courses, programs, coaching sessions, services, etc.
Even better? You can also monetize your blog itself with ads, affiliates and sponsors!
What does it take to have a successful online business?
In 5 years, I went from not even having a clear idea of what I wanted to blog about (despite a deep knowing that I was meant for more and had a powerful message to share with the world) to making over $677,000 FROM MY FREAKING BLOG!
That’s not even counting what I’ve made from selling online courses and coaching programs. That’s just from monetizing my blog itself. You can do this, too!
But there are so many resources, eBooks, schools and courses out there these days (believe me–I’ve taken a lot of them!), it can almost be more overwhelming to figure out where to start.
So today, some of the online courses and resources I am sharing are ideal for creating a sustainable and successful blog for digital marketing purposes.
11 Online Courses for Digital Marketing
1) The Success with Soul Incubator
Best course for: female coaches and consultants who want to build sustainable, profitable online businesses without social media or hustle
My business development program, the Incubator, is designed for women who want to develop and refine their online business while aligning it with their values.
We revolutionize the way women live and work by supporting them to awaken to themselves and build sustainable, systematized, soul-led online businesses without social media or hustle.
With the support of coaches, personalized critiques on work, and access to a program portal full of tools, clients have everything they need to gain clarity, set up systems, and earn more money than before. When it comes to online courses for digital marketing, we may be biased, but we know first-hand that the Incubator is a powerful mastermind for anyone looking to level-up their marketing efforts.
Learn more about the Incubator here!
2) Amy Porterfield’s Digital Course Academy
Best course for: anyone who wants to learn how to create a profitable digital course
You can read my full Digital Course Academy review here!
Digital Course Academy helps online business owners and entrepreneurs create a digital course that will generate consistent revenue through live and evergreen webinar launches. The program provides a step-by-step process for the entire course creation journey–from strategy.
If you’re struggling to make money online, feeling stretched too thin, and feeling uncertain of what you should be doing to create a profitable asset in your business, then DCA will teach you how to make the ultimate shift into building and launching a digital course that you can launch over and over again.
Real talk: if it weren’t for DCA, I believe I would be in a VERY different place today, struggling to make things work and feeling down on myself. Her step-by-step trainings, easy to implement strategies, and all the extra support Amy gives
3) Amy Porterfield’s List Builders Society
Best course for: entrepreneurs new to email lists and list building
When it comes to building a thriving email list, quality is infinitely more important than quantity. You don’t just want an email list of randos and freebie seekers, you want an email list of people who will eventually invest in what you have to offer. That right there makes all the difference!
When you’ve got an email list brimming with ideal clients and customers, even a few hundred subscribers can completely transform your business.
Amy’s course, List Builders Society, will teach you a proven step-by-step framework to start and grow an engaged email list that can’t wait to hear from you! She’s taken everything she’s learned building an 8-figure online business where the majority of her revenue comes from… you guessed it… her email list!
Start by watching her free webinar, How to Start and Grow an Email List (Without the Stress, Tech Confusion, or Crazy Overwhelm).
4) Tarzan Kay’s Email Stars
Best course for: anyone who wants to up their email marketing performance
Read my fully Email Stars review here!
I quite using social media in my business in 2021, and my business didn’t suffer. Why not? In part due to my email list! And I would NOT have found such success with email marketing if it hadn’t been for Tarzan Kay. She helped email marketing feel simple and super doable for me. Not only do I love writing my emails, but I’m also able to create a real impact on my subscribers and build authentic relationships with them.
The 12-week Email Stars program helps product- and service-based business owners, coaches, and course creators use their existing email list to build strong connections with their audience and make more sales.
Her killer email tactics are broken down into 6 modules and 3 masterclasses that you can go through at your own pace (and in whatever order works best for you).
5) Jordan Gill’s Done in a Day
Best course for: strategists, service providers, and coaches who want to gain time freedom and work with clients only 4 days a month while making 6-figures a year
Jordan Gill is disrupting the myth that the end all be all is working with monthly retainer clients. In her self-study program she teaches you her 4-Step Framework to hone in on your virtual VIP Day idea and position it exactly for the right clients, build out the structure of your VIP Day, build out your client experience plan as a whole and finally where to market and sell to your new VIP Day clients! Jordan also includes a whopping 14 bonuses to help you with everything from tech, marketing, mindset and she even includes copy templates for your sales page and checkout cart!
So if you’re ready to replace long hours and endless client notifications who believe everything is urgent and must be dealt with ASAP with a system that allows you to reclaim your time and work in your zone of genius, then Done in a Day self study is the program for you.
6) Bobby Klinck Legal Templates
Best templates for: anyone who wants to ensure their businesses have maximum legal protection without costly legal fees
While not necessarily a course, Bobby Klinck offers templates and education that makes protecting your business easy, accessible, and affordable. Template topics range from setting up your website properly, designing your courses/services with maximum legal protection, and even templates for hiring your dream team. Check out his Free Policy Privacy Generator.
So if you’re struggling with understanding legalese and knowing what you need to protect yourself- then Bobby’s plug and play legal templates are just the thing for you. Rest easy knowing that your business is protected from every angle.
Start with Bobby’s Free Policy Privacy Generator!
7) Quantum Coaching Academy
Best course for: coaches who want to become certified, including gaining certifications in techniques like Reiki, Hypnotherapy, and more!
After a few years of offering business coaching to other entrepreneurs through the Incubator, I was looking to expand and enhance my coaching skills, as well as feel more confident in what I have to offer not just entrepreneurs, but any woman looking to live a more empowered, balanced, holistic life.
That’s where the Quantum Coaching Academy came in and transformed my coaching practice in just 6 months. Accredited through the International Coaching Federation, you finish the program with eight certifications! Through live weekly calls, peer coaching, and mentor coaching, this compact program provides all the support, education, and practice you will need to become a truly confident coach.
8) Kelsey Formost’s Copy Class
Best course for: entrepreneurs who want to learn how to authentically connect with their target audience through copywriting to skyrocket their sales!
Kelsey Formost makes writing authentic and compelling copy feel easy and natural. Your copy is THE KEY to getting seen, heard, & paid in the digital landscape of the internet. Kelsey’s course, Copy Class, teaches you how to stand out and write copy that converts (meaning more money in your pocket)
So if you’re struggling to authentically connect with your audience and convert leads into clients, then Copy Class can help. Even if you’re “not good at writing” (which is just a story by the way!), you can take your writing from “meh” to MAGIC and your traffic, conversions, and revenue by up to 300% with the Copy Class!
9) Run Like Clockwork
Best program for: overworked entrepreneurs looking to free up their time and scale their business with efficient systems and grow team leadership
Read my full Run Like Clockwork review here!
Feel like you’re trying to do everything in your business yourself? Do you struggle to delegate to others? Run Like Clockwork is designed to help you create and implement systems that will free up more time than you ever thought possible and empower others to wear more hats!
Founded by Mike Michalowicz and Adrienne Dorison, Run Like Clockwork was designed to help small to medium-sized businesses utilize approachable solutions to achieve greater sanity, sustainabaility, and success.
We started using RLC to run SWS over a year ago, and it has completely transformed our operations and administration. Not only do we feel clearer as a team about what we are working to achieve, we are also clear about each of our own roles and what we need to do (or not do!) to operate at our greatest capacities.
10) Power Up Podcasting
Best course for: anyone who wants to start a podcast
Did you know that podcasting is one of the best ways to build an audience, connect with others in meaningful ways, and build your brand–even from scratch?
If you’re ready to stop thinking about starting a podcast and actually want to get started today, join Pat Flynn’s podcast course Power Up Podcasting!
Power-Up Podcasting is designed to walk a new podcaster through the entire process of launching your show, including equipment selection and set-up, technical training on recording and editing, and how to properly launch your show in order to attract the maximum number of listeners in the first month.
This is the exact course I used to start my podcast, Success with Soul. Pat is the father of podcasting. He is a professional blogger, keynote speaker, Wall Street Journal bestselling author, and host of the Smart Passive Income and AskPat podcasts, which have earned a combined total of over 60 million downloads, multiple awards, and features in publications such as The New York Times and Forbes (listen to his interview on my podcast here all about podcasting).
When you sign up for Power Up Podcasting through our link, you’ll get a bonus from me: access to the exact Podcast Plan I created before launching Success with Soul, so you can get inspiration and see an example of how I did it! Simply email our team at hi@successwithsoul.co with a screenshot of your receipt and we’ll send you this bonus!
11) Simple Pin Media
Best course for: learning all things Pinterest
Even though Pinterest is often classified as ‘social media’, it’s important to realize that Pinterest really isn’t a social platform, rather it is a search engine. For many years it was my #2 traffic source after organic search from Google.
To get started, we recommend Simple Pin Media’s free Pinterest Planner. Simple Pin Media (run by Kate Ahl, the Pinterest Queen!!) also has a monthly membership called Simple Pin Ads Society for ALL things Pinterest! They take the guesswork out of using this powerful platform and provide education, tools, training, and community to create the perfect Pinterest Ads to grow your business.
Check out the Collective monthly membership here to become a Pinterest whiz!
Now, over to you! Which of these online courses for digital marketing are you most excited to try out? Are there any that you’ve found to be useful that aren’t listed here? I’d love to hear from you in the comments below!
Frequently Asked Questions The Best Online Courses For Digital Marketing
What is digital marketing?
It might seem like a no-brainer to answer that question, but if you think that the king of digital marketing is social media, think again. In recent years, I have taken a proactive stance on the power of ditching social media while building a business.
So when we talk about digital marketing, we are usually referring to other powerful strategies like SEO, podcasting, and email. That’s not to say that some social media can’t also be a useful tool in building your business or developing a brand presence.
What are the best online courses for digital marketing?
There are many different online courses for digital marketing, such as Tarzan Kay’s Email Stars, Jordan Gill’s Done in a Day, and Amy Porterfield’s Digital Course Academy, to name a few.
How do I use a blog for digital marketing?
One of my top strategy tips is that you need to have a blog for digital marketing.
Whether brick + mortar, service-based, retail or online, you need a website. And in 2023, if that website has any content on it, it’s a blog. Why? Blogs are your home base—they’re how people find you.
Creating content online is the fastest way to show up in Google search results, which will bring more people to your website, increasing your visibility and, in turn, helping you sell more products, courses, programs, coaching sessions, services, etc.
Digital Course Academy
Amy Porterfield's Digital Course Academy helps online business owners and entrepreneurs turn your knowledge and know-how into a digital course that will generate consistent revenue through live and evergreen webinar launches.
Course Provider: Person
Course Provider Name: Amy Porterfield
Course Provider URL: https://www.amyporterfield.com/waitlist-2022/
5
Pros
- Step-by-step guidance
- Easy to implement strategies
- Helpful support team
Cons
- Only launches once a year, you need to get on waitlist for enrollment
List Builder's Society
Amy Porterfield's List Builders Society teaches a proven step-by-step framework to start and grow an engaged email list that can’t wait to hear from you! She’s taken everything she’s learned building an 8-figure online business where the majority of her revenue comes from... you guessed it... her email list!
Course Provider: Person
Course Provider Name: Amy Porterfield
Course Provider URL: www.amyporterfield.com
4
Pros
- Short and easily accessible information
- Proven results
- Step-by-step guidance
Cons
- Incorporates use of social media
Power Up Podcasting
Power-Up Podcasting is designed to walk a new podcaster through the entire process of launching your show, including equipment selection and set-up, technical training on recording and editing, and how to properly launch your show in order to attract the maximum number of listeners in the first month.
Course Provider: Person
Course Provider Name: Pat Flynn
4.98
Pros
- Detailed walk-through of how to set up a podcast
- Delivered by an expert in the field
Done in a Day
Done in a Day is a course for strategists, service providers, and coaches who want to gain time freedom and work with clients only 4 days a month while making 6-figures a year.
Course Provider: Person
Course Provider Name: Jordan Gil
5
Pros
- Lots of bonuses
- Easy to follow framework
Cons
- Self study
Tarzan Kay's Email Stars
The 12-week Email Stars program helps product- and service-based business owners, coaches, and course creators use their existing email list to build strong connections with their audience and make more sales.
Course Provider: Person
Course Provider Name: Tarzan Kay
5
Pros
- HUGE increase in open rates and response rates
- storytelling techniques are super effective
- connect with my audience in a way that’s really not possible anywhere else
- I have fun with email, can write my newsletters much faster (this is so crucial!). And I know exactly how to craft an attention-grabbing subject line
Cons
- self-study so not much support after 10 weeks
Kelsey Formost's Copy Class
Kelsey Formost makes writing authentic and compelling copy feel easy and natural. Your copy is THE KEY to getting seen, heard, & paid in the digital landscape of the internet. Kelsey’s course, Copy Class, teaches you how to stand out and write copy that converts (meaning more money in your pocket)
Course Provider: Person
Course Provider Name: Kelsey Formost
5
Pros
- tips to improve writing
- breaks down writing copy for various platforms
Cons
- enrollment not always open
Quantum Coaching Academy
Accredited through the International Coaching Federation, you finish Quantum Coaching Academy with eight certifications! Through live weekly calls, peer coaching, and mentor coaching, this compact program provides all the support, education, and practice you will need to become a truly confident coach.
Course Provider: Organization
Course Provider Name: Quantum Coaching Academy
5
Pros
- obtain all certifications in one place
- a lot of opportunity for practice
- peer support
Cons
- heavy time investment
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These all sound amazing! I’m a member of FBP and love it, but am super curious about all the rest. I’m very curious about Jenn’s course – that seems like something I could really use right now to help me balance my life. As always, thanks for the resources!
Hi Kate,
I personally think it’s important to invest in different blogging courses to help you grow. I bought Lena’s book back when I first started my blog.
While I don’t use all the traffic methods in the book. I do use most of them. Just by using the methods on a consistent basis, I’ve been able to see some growth on my blog over time.
Starting a blog is easy. The challenging part comes when you’re trying to grow it and actually make some money.
Congrats on the success of your blog, and thanks for sharing these courses with us.
Have a great day 🙂
Susan
Thank you so much, Susan! Yes – you’re absolutely right. There’s so much to learn in the blogging world and I love learning from people with experience who have been in shoes and can help me grow in new ways. <3
When it comes to monetization, I’ve tried it all.
I started with Adsense… but was let down by the low CPCs.
Then I promoted affiliate products… but I couldn’t get the traffic to convert.
Then I tried CPA marketing… and quickly realized that it was THE best way to monetize.
(In fact, CPA helped one of my sites go from 0 to $10k/month in record time), so as a blogger I
suggest to join (maxbounty-mostCPA-peerfly) and choose YOUR niche, suitable offers and then start write some blogs about those offers. I guarantee that you reach out your money goals.